My work helps companies connect with ideas and talent in the world's most innovative cities.
In 2007 I started my career as a digital marketer working for a digital agency in Dumbo, Brooklyn, an area with over 150 media, tech and advertising companies. In 2009 I Co-founded a social gathering called "Digital DUMBO Drinks" to bring together creative and digital companies setting up shop nearby.
Over the past several years that small social gathering has evolved into a multi-faceted, recurring event series and marketing/innovation consultancy, Digital DUMBO, now with over 20,000 members around the world. Today we create experiences that connect forward-thinking companies with influencers in media, tech and advertising. We've since hosted events in Brooklyn, Boston, Dallas, London, Montreal, Valencia, and Washington DC, partnering with companies like Microsoft, Facebook, and Google, and featuring companies like VICE, Reddit, Buzzfeed, Etsy, foursquare, and more as speakers.
Through leading Digital DUMBO I've developed a unique skill set that can apply to a variety of roles within organizations working to connect with talent, innovation and creativity - no matter the geography.
Fact: Today there are over 1,700 innovative companies in Dumbo and the Brooklyn Tech Triangle, responsible for over $5bn in economic activity.
digital AGENCY EXPERIENCE
Event Production / community building
Experiential Innovation & Co-working Space Powered by Bing
Through Digital DUMBO, I worked with the Bing team to create a strategy that further connected the Bing brand & Microsoft's key leadership with the New York Tech community.
We architected a community lounge & event space called dd:OUTPOST that blurred the lines between the digital & physical worlds. In the space we featured Microsoft technology, and produced an on-going event series that highlighted Microsoft executives alongside emerging thought leaders.
The space was designed in partnership with Volvox Labs.
Media Mentions & Talks
Fast Co.Labs - Is This The Future of Co-working?
The Guardian - Side Projects Series
HOW Magazine - Need to Refresh Creativity? Swap Your Shop
The Huffington Post - Under the Bridge: The Story of Digital DUMBO
PSFK - Digital DUMBO on The Rise
Ad:Tech - New York, NY
CultureTech - Derry, Ireland
Digital DUMBO - Brooklyn, Montreal, Boston, Dallas, London, Valencia, Washington DC
Lisbon Challenge - Lisbon, Portugal
Unconvention - Brussels, Belgium
2009 - present: Digital dumbo, ceo & co-founder
Digital DUMBO produces events and experiences connecting forward-thinking companies with influencers in media, tech and advertising.
2011 - 2015: ready set rocket, interim director digital marketing
"Makers of Connected Experiences" - Ready Set Rocket is a full-service digital marketing agency.
- Deutsche Bank
- Michael Kors
2007 - 2010: the jar group, digital marketing strategist
The JAR Group was founded as a boutique search marketing agency and grew into a full-service digital shop.
2011 - 2014: STEREOGRID, FOUNDER
Launched a music start-up called StereoGrid via WeWorkLabs, an innovation space in New York City. The platform streamlined promotional music distribution for musicians and reported back analytics on the proliferation of their music across the web in real-time. The website grew to several thousand customers and hundreds of thousands of views across our media players.
2008 - 2014: 100BESTRAPSONGS.COM, FOUNDER
Started 100bestrapsongs.com to be the HypeMachine of hiphop. Through SEO, grew traffic to over 300,000 pageviews per month and over 113,000 unique visitors at its peak. The website secured top 10 and top 30 rankings for competitive keywords such as “rap music,” “rap,” and “best rap songs.”
- Business Development
- Community Building
- Co-working Strategy
- Event Production
- Experiential Marketing
- Digital Marketing
- Email Marketing
- CSS, HTML, Adobe CS